Finally, it must communicate with target customers about the offering and persuade them of its merits (promotion).Although the communication of alot of these features that have been talked about will be with the style and makeup of the package the price of the vodka will allow for commercial and radio as well as internet promos and Iphone applications. The vodka will be promoted at prestine affairs and events that can mirror its brand of quality and social stature.However, in today’s more connected world, every functional area can interact with customers, especially electronically.Promos for events can be delivered thru multi media areas and will be very much in the eye of necessity and party places in the world such as Las Vegas and and other places and events that are similar to the social events that are held here in Vegas.
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